I’m a business mentor with deep experience in expanding businesses and scaling quickly, I’ve got the street cred and the story to go with it.

"I’ve Always Felt That Burning Pull Towards Entrepreneurship. I started my first business at 16 with $1 in my bank account and a dream, and I've been creating, developing and scaling businesses ever since."

behind the brand

Meet the Founder, Rachel Kelly

The secret weapon coveted by your fave brands and leaders. Over the past 10 years, Rachel Kelly International has been the driving force behind numerous success stories in the Beauty, Wellness and Education space, serving over 1000+ clients across the globe to date. I'm known for turning female founders into bold 6 & 7 figure businesses, specialising in crafting brands that not only deliver exceptional results but also resonate deeply with their communities, all while staying true to their core values and serving for the highest good. My mission is your boldest expansion on every level and helping you build a brand thats an authentic reflection of you - bold, brilliant, and utterly worth obsessing over.

WHAT I'M KNOWN FOR AS A COACH

COMBINING THE DEEP MINDSET WORK WITH OUT OF THIS WORLD STRATEGY.

MY NO BS APPROACH & THE REAL, RAW & GENUINE CARE TO ALL OF MY CLIENTS.

CREATING WILDLY SUCCESSFUL BRANDS, LEADERS & EMPIRES.

AND MORE IMPORTANTLY, PRODUCING RESULTS AFTER RESULTS. 

Big love,
Rach x

Picture this: a 16-year-old with a dollar in their bank account, and a big set of balls. Launching an international clothing brand from their bedroom in Western Sydney with 0 experience or help. That was me! Armed with nothing but determination and a knack for understanding the art of business and humans, I dove headfirst into the world of entrepreneurship.

From coding websites in my tiny 1 bedroom rental, to crafting a brand that resonated with tens of thousands of people globally, I immersed myself in every aspect of business-building. And man, did it pay off! Before I knew it, my brand had amassed a following of over 10,000 fans, I scored huge magazine features, and snagged contracts with major players in the industry. But success came with a hefty price tag: burnout. The fast-paced fashion and e-commerce world left me feeling drained and disconnected. So, I hit pause, prioritized my well-being, and set my sights on a new venture: helping others navigate the wild world of social media and marketing so they could build their own success too. After all, my special super power was helping others (and I truly think that this was what I was put on this earth to do!)

Enter my second business—a global marketing and social media agency dedicated to helping entrepreneurs stand out, attract their dream clients, and rake in the cash. And let me tell you, it was a game-changer! I watched as my clients soared and broke ceilings, generating six and seven-figure revenues while reclaiming their time and freedom. Eventually, I started to have people around me asking me about all things starting and scaling a business, building profitable offers, and marketing strategies to build a loyal, engaged audience and client base. I started providing tailored consulting and coaching to business owners around the world so they could scale their businesses too. That’s where Rachel Kelly International was born. 

My first ever coaching client? Built a global multi 6 figure business and won awards in her respected industry. 
My second coaching client? Built a global million dollar business and started landing big name clients like Tik Tok & Canva to name a few.





Yet, despite the outward success, something felt off. I found myself trapped in a cycle of trading time for money, seeing client, after client, after client, and constantly yearning for a deeper sense of fulfillment and freedom for myself. Feeling like my business had become "just another business" and I was just doing the same stuff as everybody else and even starting to sound like them too and less like me. That's when it hit me: true success isn't just about the numbers—it's about alignment. So, I embarked on a journey to redefine success on my own terms. As I hovered on the brink of this awakening, reality sucker-punched me right in the face: At the peak of my career, a chronic illness and tumour diagnosis forced me to slam the brakes and reassess. I had no option other than to make the difficult decision to step back from my business and focus on healing. 

During my downtime, it hit me: the secret sauce isn't rooted in just some secret strategy —it's in the deep bond between you, your business, your clients and your wildest ambitions. We all crave the same: global recognition, industry domination, raving fans because of our exceptional service and businesses that sell offers like hotcakes.

So, I flipped the script and birthed the brand you see now. We're not just about unlocking business potential; but taking care of the human behind it. Join me on a journey where success isn't just measured in dollars, but in the badass legacy you leave behind (with the dollars to match of course - because when you're really fucking good at what you do, people can't help but fall inlove with it - duh!)

I blended business strategy with personal well-being, creating a model that prioritized freedom, balance and impact. And you know what? It truly changed my fucking life for the better. I focus on not just unlocking the potential of the business, but also - the human behind it. I am a bloodhound for igniting your unique genius and taking your business to new heights of success, all while optimizing your mental, emotional, physical, and spiritual well-being to achieve out of this world results, that actually last and set you up for success for many years to come. 

Nowadays, I'm on a mission to revolutionize the way we do business—shifting the narrative in the coaching space from empty promises and back breaking hustles to true freedom and transformation with tangible, real results. I've helped hundreds of entrepreneurs build brands that are not only highly in demand and successful global empires, but brands that feel like an extension of themselves, rooted in authenticity and driven by purpose.

But my greatest joy? It's seeing my clients thrive. 
They’ve made over 10 million dollars collectively in extra revenue during our time together. 
They've travelled the globe, been published in magazines, and spoken on stages with renowned leaders. 
They’ve even won awards in their respective industries and have become leaders in their space. 
They’ve been able to finally have that balance and freedom they craved and spend more time with their families and loved ones then they ever thought possible.
They've built communities of raving fans from every corner on the globe, truly obsessed with the work they share and grateful for the opportunity to work with them. 
They've traded in mediocre for millions, forging a brand that's not just successful, but an authentic reflection of who they are—bold, brilliant, and utterly worth obsessing over.

From million-dollar revenues to global recognition, they've achieved it all—without sacrificing their sanity or values. And that, my friends, is the real definition of success. So, if you're ready to ditch the ordinary and the mediocre and start becoming a magnet for your own definition of success then let's build a business that's as bold and badass as you are.

I'm so excited to be your wing-woman through every wild adventure and twist and turn. 

Big love,
Rach x

HOW THE HELL WE ENDED UP HERE

QUICK FACTS

3 X FOUNDER WITH OVER 10 YRS EXPERIENCE
I HAVE DIAGNOSED Obsessive compulsive disorder
SUNSET DRINKS IS ALWAYYYSSS A GOOD IDEA
I SURVIVED ORGAN FAILURE AND A BLOOD DISEASE
PET PEEVE? people TOUCHING ME WITH WET HANDS  
ALWAYS BUYING PLANTS, crystals & FLIGHTS LOL
qualified breathwork, meditation & yoga teacher
I STARTED MY FIRST BUSINESS AT 16 YEARS OLD

When i'm not running my
business, I'm LIVING my dream life.


KIND WORDS

The opportunities that have opened up for me since working with Rachel are more than I had ever imagined. In just under 7 weeks I made $15k overnight with 49 students enrolled in my first course. It hasn’t stopped there, I have now made over a million dollars in cash from these courses in under 2 years and I am so blessed to have found this woman! She is such an amazing, friendly and fun person to work with."

— ZOE SLOANE, CARVD ACADEMY

BY THE NUMBERS

1000+

Entrepreneurs Served 
and lives
changed

10 MILLION+

Client and Student 
Generated Revenue

10,000+

Hours of 
Headaches Saved

10+ YEARS

Industry and Coaching Experience

FOLLOW ALON— FOLLOW ALONG @I_AMRACHELKELLY — FOLLOW ALONG @I_AMRACHELKELLY — FOLLOW ALONG @I_AMRACHELKELLY— FOLLOW ALONG @I_AMRACHELKELLY — FOLLOW ALONG @I_AMRACHELKELLY — FOLLOW ALONG @I_AMRAC